In this episode, Devesh Khanal, Co-founder of growandconvert.com shares:
Why most content sucks
Why vast marketing budget is spent on things with no ROI
How to create content that converts by focusing on customer pain points
Grow and Convert is a content marketing agency and consultancy that helps growing businesses.
ProfitLed host, Melissa Kwan and Devesh also discusses:
What are some things content agencies do that have zero ROI?
Why do you need to sell yourself in your own content?
How do you hire a good writer or agency?
Show notes:
Find show notes of each episode on ProfitLed.fm.
Connect with our host:
Follow Melissa on LinkedIn where she shares stories & lessons from her founder journey weekly.
Connect with Melissa at melissakwan.com and subscribe to 'your founder next door', Melissa's weekly newsletter on what it's like to build a company without an abundance of resources and friends in high places.
Follow @themelissakwan on Instagram and YouTube where she shares short videos of business advice and other truth-bomb sound bites.
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